# Instagram post-mortem (/ig-audit)

/ig-audit is a Claude Code skill in the Ads & Social section. It is maintained by Jakeschincariol and published under the MIT license. Reads your Instagram insights or past posts and shows which reels worked, why they worked and what to stop making, ranked by outlier multiple.

- Web version: https://skills.sgomez.dev/en/s/ig-audit
- Section: [Ads & Social](https://skills.sgomez.dev/en/ads.md)
- Author: Jakeschincariol
- License: MIT
- Source: https://github.com/Jakeschincariol/instagram-agent-skill/tree/d03c56bb598be770c60b201f94237e5d1a4268a6/skills/ig-audit
- Updated 13 Sept 2026

## How to ask for it

- `Here are my Instagram insights, tell me which reels worked and why`
- `Audit last month's content and tell me what to stop posting`
- `Why did this reel flop? Here's the data`

## Install

macOS · Linux:

```
curl -fsSL https://raw.githubusercontent.com/sgomez-dev/claude-skills/main/install.sh | bash
```

Windows:

```
irm https://raw.githubusercontent.com/sgomez-dev/claude-skills/main/install.ps1 | iex
```


## Author's description

Post-mortem on what the user has already posted - which reels actually worked, why, and what to stop making. Use when the user pastes their Instagram insights or past posts and asks "what's working", "why did this flop", "read my analytics", "audit my content", or wants to know what to do more of.

- [How we review this](https://skills.sgomez.dev/en/methodology.md)