# Web conversion audit (/web--conversion-optimizer)

/web--conversion-optimizer is a Claude Code skill in the Web & Design section. Audits a landing page or web app and proposes specific changes to copy, layout, UX and trust so more visitors sign up, buy or get in touch.

- Web version: https://skills.sgomez.dev/en/s/web--conversion-optimizer
- Section: [Web & Design](https://skills.sgomez.dev/en/web.md)
- Author: Santiago Gómez de la Torre
- License: MIT
- Source: https://github.com/sgomez-dev/claude-skills/blob/main/skills/web/conversion-optimizer.md
- Updated 27 Mar 2026

## How to ask for it

- `/web--conversion-optimizer audit my landing page, conversion rate is very low`
- `/web--conversion-optimizer review the copy on my pricing page`
- `/web--conversion-optimizer tell me what trust elements my checkout is missing`

## Install

macOS · Linux:

```
curl -fsSL https://raw.githubusercontent.com/sgomez-dev/claude-skills/main/install.sh | bash
```

Windows:

```
irm https://raw.githubusercontent.com/sgomez-dev/claude-skills/main/install.ps1 | iex
```

Claude Code plugin:

```
/plugin marketplace add sgomez-dev/claude-skills
/plugin install web-skills@claude-skills-collection
```

## Permissions

- Reads: `**/*`
- Writes: `**/*`
- Runs: —
- Network: No
- Destructive: No

## Author's description

Audit and optimize a landing page or web app for conversions — copy, layout, UX, and trust

- [How we review this](https://skills.sgomez.dev/en/methodology.md)